KEEN.

Solutions — Lawyers

Help the right client know when to contact you.

Lawyers and small legal practices.

Customer actionsRequest a consultation
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Primary conversion — Consultation enquiry

Lawyers — storefront category

The actual problem

A potential client cannot quickly tell whether you handle their type of matter, whether you’re credible, or what a first consultation involves — so they keep searching.

What customers want answered

  • Do they handle my type of matter?
  • Are they credible?
  • Where do they operate?
  • How does a first consultation work?
  • What should I prepare?

Example storefront flow

What the customer actually sees.

A legal client arrives cautious. The storefront shows practice areas in plain language, explains the first consultation, and collects only what an initial enquiry needs — never confidential case detail.

Concept preview — Harbour & Lane Barristers

Storefront preview — concept

Harbour & Lane Barristers

Step 1 / 3 — Practice areas

Do they handle my matter?

PropertyFamilyEmploymentWills & estatesBusiness

Each practice area explains who it’s for and how the process works — in plain language.

Concept preview of the Harbour & Lane Barristers storefront flow: Practice areas, Initial enquiry, Consultation.

The customer journey

How an enquiry arrives — structured for this business.

  1. 01Matter type
  2. 02Short, non-confidential description
  3. 03Location / jurisdiction
  4. 04Urgency
  5. 05Preferred contact method
  6. 06Contact details

Storefront modules

  • Practice areas in plain language
  • Lawyer & team profiles
  • Qualifications & trust signals
  • Consultation process explained
  • Structured initial enquiry
  • Office locations & hours
  • FAQ
  • Privacy-conscious forms

Suggested plan

Leads

Better enquiries, not just more visitors.

NZ$1,790 setup + NZ$169/month

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Questions lawyers ask

Customer-facing & professional — part of the 5-group solutions continuum